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Norsk Vind: installs the largest climate clock in Norway

  • Sector: Energy
  • Date: January 13, 2020

  • Company: Norsk Vind is Norway's largest private wind power company, that contributes to the electrification of industry, household, and transport.

A giant countdown clock is installed to symbolize the urgency to stop climate change.

The UN has stated that global emissions must be almost halved by 2030 if it is any possibility to stop the worst consequences of climate change. 2030 is thus considered to be a “tipping point” with regard to the climate issue. In the Paris Agreement, Norway has committed to cut 40 per cent of emissions by 2030, same as the EU’s target. Therefore, the clock counts down to the end of 2030.

The climate does not have time to wait for us to finish the debate, says Per Ove Skorpen, CEO of Norsk Vind. It is a problem that while the quarrel about wind power rages and developments is stopped or postponed, we get shorter and shorter time to implement the necessary climate cuts. Wind power is crucial to solving the climate crisis, and it can be expanded now, says Skorpen.

What will be the biggest campaign in Norway for promoting wind power as an important climate solution, will also gain focus within TV advertising, outdoor advertising and social media. The campaign that provides in-depth information on wind power and the climate challenge. It also encourages everyone to stop the clock to show their support for climate.

Read more about the wind power campaign at vindkraftnå